Curve / Street Interview Ads / FAQ

What results have street interview ads actually driven?

Quick answer: Roughly 10x sales growth for Collagen for Hund and a 252% higher bottom line for Propr.no, as part of a full creative and media buying system.

Two public examples from Curve.no partnerships: roughly 10x sales growth for Collagen for Hund, and a 252% higher bottom line for Propr.no. Across partnerships, 91% of clients see a bigger bottom line within 45 days.

The honest framing: street interviews are one part of that system, not a trick on their own. They work because they solve the hardest part of scaling paid social, producing enough genuinely different creative, fast enough, to keep the algorithm learning.

Curve presenting to a full auditoriumPhoto: Chen Media

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