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Free guides from real spend

Everything here comes from money we actually spent and campaigns we actually ran for 30+ Scandinavian B2C brands. No fluff, no email wall. Use it.

Report

Ad Trends 2026: Lessons from 110M NOK in Ad Spend

Curve's ad trends 2026 report: 10 predictions, the biggest paid social mistakes, 10 real audits and our scaling method, based on 110 million NOK in ad spend.

Sivert Ridderseth
Guide

Full Meta Ads Guide: Media Buying That Finds Winners

The full Meta ads media buying guide: how the algorithm works, campaign types, funnel stages, A/Z creative testing and vertical scaling of winning ads.

Alex Andreessen
Guide

Claude Projects: The Best AI Creative Team We've Hired

How Curve uses Claude Projects as an AI creative team: context libraries, hook generation, UGC scripts and image prompts, built on 11M USD in ad spend.

Sivert Ridderseth
Report

Ad Trends 2025: What Worked in Paid Advertising

Curve's ad trends 2025 report: the shift from media buying to creative strategy, angles vs concepts, 12 proven ad formats and whitelisted ads.

Sivert Ridderseth
Guide

AI Prompts for Ads, Tested for 9M kr in Ad Spend

Five master AI prompts for ads, built from tests behind over 9 million kr in ad spend. Create ads that do not look like AI in under 60 seconds.

Sivert Ridderseth
Guide

Profitable Advertising Plan: 7-Day Framework

A compact 7-day profitable advertising plan: analysis, campaign setup, optimization, testing and scaling, with benchmark KPIs for every industry.

Sivert Ridderseth
Guide

Scaling a Brand Internationally: Curve's System

Curve's complete system for scaling a brand internationally: market sophistication, localization, AI dubbing and real numbers from client campaigns.

Sivert Ridderseth
Guide

Shopify Landing Pages with Claude: Free Guide

Build Shopify landing pages with Claude: paste one master prompt and get finished Custom Liquid sections, plus 13 industry templates, 12 examples, benchmarks.

Sivert Ridderseth
Guide

Claude Cowork introduction: AI assistant setup

Claude Cowork introduction: set up an AI assistant with access to your files. Folder structure, context documents, connectors, skills and scheduled tasks.

Sivert Ridderseth
Guide

Claude Projects Context Libraries for Better Ads

How to build Claude Projects context libraries for ad creative, with two ready-to-paste instruction documents for static headlines and UGC scripts.

Sivert Ridderseth
Guide

Claude Data Analysis Integration: Shopify and Meta

Claude data analysis integration, step by step: connect Shopify, Google Ads, Meta and Snapchat via Adzviser and ask about ROAS, sales and stock in chat.

Sivert Ridderseth