Curve / UGC Production / FAQ

Who owns the content, and how do usage rights work?

Quick answer: With the fixed-price package the videos and paid usage rights are yours, with creator agreements handled as part of the production.

With the fixed-price package, the finished videos and their paid usage rights are yours: run them in your own account, hand them to your in-house team, or pass them to whichever agency manages your spend.

Creator agreements covering paid usage are handled as part of the production, so the rights chain is clean before anything ships. If a specific scope needs extended terms, exclusivity or unusually long flights, that gets agreed in the package up front rather than renegotiated later.

Curve presenting to a full auditoriumPhoto: Chen Media

Real people run your account

Curve is a small, senior team in Oslo that produces the creative, buys the media, and picks up when you call. Meet the people behind the performance.

About Curve ↗