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Do you work with lead generation businesses?

Quick answer: Yes. Homely is a public example: lower CPA and higher lead quality at scale, with 1.17% CTR on Meta.

Yes. The same system that scales webshops works for lead-driven businesses: creative volume finds the hooks that attract the right people, and the tracking work makes sure the account optimises toward leads that actually convert downstream, not just cheap form-fills.

Homely, the home alarm service, is a public example: lower CPA and higher lead quality at scale, with 1.17% CTR on Meta. Lead quality is the metric that separates real lead gen work from vanity lead gen work. The full approach is on our lead generation page.

Propr.no is the second public proof: a considered-purchase service where the same system produced a 252% higher bottom line with 25% lower cost per purchase. The mechanics carry over because the loop is the same, only the conversion event changes: offline outcomes flow back to the platforms so the algorithm chases customers, not form-fills.

Curve presenting to a full auditoriumPhoto: Chen Media

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Curve is a small, senior team in Oslo that produces the creative, buys the media, and picks up when you call. Meet the people behind the performance.

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